top of page

Privacy Policy

Last updated: 09/11/2026

This policy explains how Ascott & Cooper Metrology Ltd, trading as AC Metrology, collects and uses personal information when you contact us or use our website, and the rights you have over that information.


1. Who we are


Ascott & Cooper Metrology Ltd is the data controller for the personal information described in this policy. We're registered in England & Wales, company no. 17375876, with our registered office at 1 Priorway Avenue, Borrowash, Derby, DE72 3HW.


For anything to do with this policy or your personal information, email sales@ac-metrology.com or call 01332 214424.


2. Information we collect​

 

  • Enquiries: when you use our contact form, email or call us, we collect your name, company, email address, phone number, and the details of your enquiry.

  • Customer and supplier records: if you become a customer or supplier, we keep contact details and the records needed to quote, deliver work, issue certificates and invoice.

  • Website use: with your consent, we use analytics cookies to collect information about how visitors use the site, such as pages viewed, how long visitors stay and roughly where they're located. This information doesn't identify you by name. Our website host also collects technical information, such as IP addresses and browser type, to run the site securely.​

3. How we use your information

​

  • Replying to your enquiry and preparing a quote: steps taken at your request before entering a contract, or our legitimate interest in responding to business enquiries

  • Carrying out work, issuing certificates and invoicing: performance of a contract

  • Keeping business and accounting records: legal obligation

  • Understanding how our website is used and measuring our advertising: your consent, given through the cookie banner

  • Running and securing the website: our legitimate interest in operating a secure website

​

We don't sell your information, and we don't use it for automated decision-making.

4. Cookies


Our website uses essential cookies that it needs to work, and, only if you agree, analytics and advertising measurement cookies from Google. You can accept or reject non-essential cookies using the banner when you first visit, and change your choice at any time using the cookie settings link at the bottom of the page.


5. Who we share information with


We only share personal information with organisations that help us run the business, under agreements that require them to protect it:

​

 

  • Wix.com, which hosts our website and contact form

  • Microsoft, which provides our email

  • Google, which provides website analytics and advertising measurement (only with your consent)

  • Professional advisers, such as our accountants, where needed

  • We may also share information if the law requires it.


6. International transfers


Some of these providers store or process data outside the UK, including in the United States. Where this happens, the transfer is protected by UK data protection safeguards, such as the UK's adequacy regulations or the International Data Transfer Agreement.


7. How long we keep information

​

 

  • Enquiries that don't lead to work: up to 2 years from our last contact

  • Customer records, certificates and invoices: 6 years from the end of the financial year they relate to, to meet accounting and legal requirements

  • Analytics data: up to 14 months


8. Your rights


You have the right to:

 

  • ask for a copy of the personal information we hold about you

  • ask us to correct information that's wrong or incomplete

  • ask us to delete your information, or restrict how we use it

  • object to us using your information on the basis of legitimate interests

  • ask for your information in a portable format

  • withdraw your consent to cookies at any time

​

To use any of these rights, email sales@ac-metrology.com. We'll respond within one month.


9. Complaints


If you're unhappy with how we've handled your information, please contact us first so we can put it right. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk or on 0303 123 1113.


10. Keeping information secure


We use the security measures provided by our website and email providers, and limit access to personal information to the people who need it.


11. Changes to this policy


We may update this policy from time to time. The date at the top shows when it was last changed.

bottom of page